SEO – Overview For Newbies 2020

SEO – Overview For Newbies 2020

This is an overview of SEO for newbie’s; I have lot of questions from many people that what is SEO? And sometimes I have to tell them that it is internet marketing in simple words. They don’t understand the purpose of SEO, SEO means Search Engine Optimization. 

Basically it is the method to achieve the good rankings in Search Engines first page, most of the people have in there mind that to be on first page websites pay Google to get on top. 

Actually they don’t pay, it is due to SEO methods they bring there website on top. There are several SEO methods some are considered as white hat SEO and some are black hat SEO. White hat SEO is approved by top search engines, backlinks from good websites consider valuable.

 There are two types of SEO methods one is On page optimization and other is off page optimization. On page SEO starts from content of your website and the Meta tags of your website. The good relevancy of keywords according to your website is considered to be good on page SEO. 

The off page SEO includes back links from different websites, building links who are directed to your website. These can be done by several methods, an article submission is considered to be most effective way of off page method. Other methods include Press releases, directory submissions, forums, link exchanges, blogs and also articles. 

These are the methods which are done to bring the website on top of search engines. Some of the people find out very difficult to go alone with all this but let me tell you when I was a newbie I started from scratch. You can hire SEO services from professional providers on the Internet.

Choosing The Best SEO Firm  In 2020

Most of the people and businesses prefer to hire SEO firm and they provide expensive services, some of the firms are really good. But as a buyer I would think about hiring a freelance SEO Expert as well, I have seen many SEO firms hiring freelancers to do SEO on client websites. 

Means the client is paying double for getting there website on top of search engines. There are many SEO services providers who are available on reasonable per hour rate; 

Odesk is one of the best marketplaces to hire freelancers for your business. At Odesk you not only hire a freelancer, you also get guaranteed work from provider. These days SEO is becoming very popular, there are thousands of providers but do not always look for cheap services. 

Because you might be paying less but after the services you might have lost much more than you paid for, quality SEO matters a lot. 

I have seen many SEO providers who are posting same comment and link in multiple blogs and forums for link building, which surely looks like spam. And there are few other errors I have seen from SEO providers like they are building links to irrelevant category or website. 

All these things I have observed in my latest project in which I am managing the team of SEO’s. I have to guide them where they are making mistakes; quality of SEO does matter if you want your website to have good rankings. 

If your website is based on photography can you imagine it to go in Real Estate directory? These small mistakes can hit your search engine rankings. The problem with SEO firms are they are charging too much from their clients, 

although some are providing good services. But there are other SEO experts which are more qualified and offering services on reasonable rates. When hiring a SEO person always make a list of questions to be asked in interview from them, you can make your decision from the interview. 

Many of the SEO providers are not able to answer some of the technical questions and importance of SEO methods. Some can not differentiate between black hat and white hat SEO, I am not criticizing any of the SEO persons but they are newbie’s in this field. 

And the clients paying for the websites to be on top, we can not experiment on their websites. Next time you think about hiring someone always look for professional SEO services provider rather than hiring an Expensive SEO firm or cheap SEO providers which are newbie’s. Keep these SEO tips with you, Good Luck!