Why blogs or Turnkey sites often fail

A Turnkey website is a ready-made website, most ready made websites fail for the following reasons.

Most people spend months or even years looking for an online business that will allow them to earn a decent living working from home. The internet is full of websites claiming to have the answer to your prayers.

It is a proven fact that most online business ventures require you to spend money in order to build a brand or promotional costs just to get people to even visit your website to see your products. Take a look on flippa or any other website market place and you will see loads of websites for sale, the owner will tell you that “this is a readymade business opportunity” and “this site could make you thousands” if this was really the case why is it for sale in the first place?

Why Turnkey websites often fail.

Many people buy so called established websites from places like eBay in the hope of hitting gold, most buyers soon realise that the website isn’t ever going to make the kind of income hoped for.

Many eBay sellers create a website using WordPress, which is a free content management platform with lots of handy plugins and updates to keep your website feature rich and safe.  The seller will then buy a custom theme to modify and then add a selection of private label articles to fill the website with content. The websites are sold over and over and the seller makes a tidy profit. This is the main reason why buyers never make good returns.

Nowadays, search engines are very clever and are always trying to improve returned search engine rankings. Content is very important as quality unique content will keep search engine and visitors happy. A content rich website will pick up natural backlinks as well as keeping your targeted audience returning. Duplicated content has a major impact on site rankings and reduce the traffic your website receives.

Turn a Turkey website in to a profit making machine.

Don’t use the content that came with your website. If you have a good understanding of your website niche, rewrite the content and makes sure that you use unique quality content. You can check that content is unique by checking it on CopyScape.com. Resist the temptation of using automated article spinning software or rehashed content. If you are unfamiliar with the website niche, you could always get a content writer to write the content for you, but doing so will increase your initial outlay.

If you purchased your website with the intention of earning money from AdSense, you should research CPC (AdSense cost per click price)



Google “AdSense Keyword Tool”

If you have a Google account you should login, if not, create one.

You need to make sure that you select “Exact” under Match type, also make sure that “Broad” and “Phrase” is unchecked.

Select “Location” to United States.

Set columns up to include “Approximate CPC”

You can now type in the name of your articles titles, the Keyword Tool will tell you the estimated traffic your keyword would receive, if you managed to get it to the top of the search engine.

You can and rename your articles to correspond with the best price, be sure to take estimated traffic in to account.

Set a pace that you can maintain.

Put a plan in place and stick to it. There’s little point in trying to rush things as you are likely to lose interest in the long run. I normally aim to update a website at least once a week, that way I never get bored and my websites always end up with lots of content. There is no limit to how big your website should be. In the long run your website articles will pick up rankings, the more articles you have the more traffic you will receive.

Social bookmarking plays an important part in website promotion, you should consider setting up a Facebook page and Twitter account for your website

1: Why Blog Fails 

I started blogging about 2 years back and during my 2 years of blogging journey I came across hundreds of blogs and now there are only few blogs left that are working very well till now, rest all the blogs are either deleted or are not updated from past many months. In my today’s article I am going to share some reasons why many blog fails.

Fail to make plans and strategies

Most of the blog fails because they do not work under a defined system, they do create strategies before writing any article. They fail to plan their blogging style, posting frequency. Majority of blogs fails due to this reason.

Fail to choose appropriate blogging platform

Choosing a wrong platform for blogging can sometimes lead to failure. So, before starting a blog choose the best blogging platform and do read about two of my favorite blogging softwares

Zero in terms of Search Engine Optimization (SEO)

When a blogger does not have any knowledge about SEO, his/her blog will fail after a period of time. So, to make your successful, knowledge about SEO is must, do read my Google MythBuster Series.

Fail to research before starting a blog

Majority of bloggers do not research about their hidden talent, they do not research on which topic to start a blog, they only follow the crowd and start a blog on which their friend is blogging.

This should not happen, first explore yourself and ask yourself what are the topics you love. Do read my article on How to Find a Good & Proper Niche For Your Blog.

90% bloggers are lazy

This is my personal view that majority of bloggers are lazy. They do not work hard in reading other blogs, reading eBook, reading tutorials, tips and tricks. This is the reason why blog fails.

Lack of patience

Many bloggers quit blogging due to lack of patience. Blogging does requires a bit of patience as success comes with time. So, lack is patience is another reason of blog failure.

Loose interest

Many bloggers quit blogging because they loose interest in their blog. As a blogger quits blogging, the traffic graph will gradually go down.

No post idea left

Blog fails when the blogger has no post idea left. If a blog is not updated on daily basis, gradually it is left unread and thus fails. This is the reason many blogger quit blogging.

Cannot bear the competition

Some blogs fails because they cannot bear the competition. There are millions of blogs these days and the competition is very tough, so some bloggers quit blogging as they see themselves at last in the competition.

Content not up to the mark

When the content is not upto the mark, blog fails. Most of the bloggers, writes for the search engines and not for the their readers. So, when the content is not interested and useless, a blog fails.

Content highly over the mark

Some people uses very high technical language in their blog, a common man is unable to understand the content, so when the content is highly over the mark, a blog fails.

You should write content using very easy language, 

2: Why Blog Fails 

Lack focus

When you lack focus on content writing and blog maintenance, your blog will fail after a period of time. So, to make a blog better you must be focused.

No Feedback

Many bloggers quit blogging because they do not get feedback or if they get any feedback, it is negative which results in failure.

No inspiration

Many blogs fails after a period of time because they have no source of inspiration. Source of inspiration helps to keep up the blogging spirit and the passion of blogging remains alive and if there is no source of inspiration, a blog may fail.

No blogging network

A blog can fail if it has no network of other bloggers. A blogging network is must for every blog as it helps to promote your articles and also helps in solving problems.

No audience to hear

We all blog so that others can read our articles and can get benefit from it, if their is no audience to hear, a blog will definitely fail. That is why I told you earlier that topic selection is very important before starting a blog.

No interaction with readers

If you do not interact with your readers, after a period of time you will stop getting comments on your blog, user comments gives us positive feedback and helps to improve ourselves. If we are not interacting with our readers, the traffic graph of blog can go down.

These were few points that I have asked from those bloggers who quit blogging after 3-4 months. I know I might have missed many points, I am eagerly waiting for your suggestions and feedback.



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